We collaborated with a design studio partner on this high-profile furniture catalog for Kenneth Lynch & Sons. In the early stages, we discovered such a rich story behind the brand, with one-of-a-kind credentials (they have designed iconic furnishings you have either seen or sat in).
We knew instantly that our journey would take us much deeper than just catalog copywriting. So we began crafting a brand theme that genuinely connected the essence of the furniture, the decorators and designers who chose them, and the lives of those who enjoyed them.
The result was a catalog that told a rich story that elevated the “product” into a vehicle to capture time and make every moment count.